Sales & Community Engagement Lead
Position Circumstances
- Career Category: Sales / Marketing, Business Administration
- Schedule:Full-time
- Salary: Negotiable
Job Overview:
We are seeking a Community Engagement, Marketing, Sales, and Branding Lead to join our team. This role is key to driving TapEffect’s growth by engaging communities, developing a professional brand identity, piloting innovative sales strategies, analyzing sales data, and creating impactful marketing material.
What We Offer:
- Opportunity to make a meaningful impact on underserved communities.
- A collaborative and innovative work environment with a great team.
- Professional development opportunities.
Duties & Responsibilities:
- Community Engagement: Engage with senior community leaders to get their support in increasing access to tap water:
- Lead engagement of community leaders to get their support for household connections and promoting clean tap water.
- Organize workshops or community events to educate households on the benefits of piped water, health improvements, and cost-effectiveness compared to other water sources.
- Branding: Develop strong branding for the company to drive a professional image:
- Develop and maintain TapEffect’s brand identity, including site uniforms, payment centers, and professional messaging.
- Establish communication channels (Telegram, Facebook, and in-person events) to enhance customer engagement and brand visibility.
- Sales: Develop and test sales strategies:
- Collaborate with the sales team to design and test innovative strategies to increase tap water demand.
- Pilot value-added offerings (e.g., bathroom connections, sink installations) and refine approaches based on customer feedback.
- Analyze the effectiveness of marketing materials and new water product packages for different customer segments using data.
- Create contracts and sales forms that are clear, user-friendly, and aligned with TapEffect’s operation requirements.
- Marketing: Develop visually appealing and compelling marketing materials:
- Create visually appealing brochures, flyers, presentations, and digital content to promote TapEffect’s piped water services.
- Impact: Capture the impact TapEffect creates
- Coordinate photo and video production to capture TapEffect’s operations and community impact.
- Passion for practical and iterative sales approaches.
- Bachelor's degree in sales & marketing or a related field;
- Experience working with senior community and district leaders.
- Strong understanding of branding principles and experience creating brand identities.
- Proven ability to design and implement sales strategies to increase demand.
- Proficiency in Khmer (spoken and written); reasonable English skills.
- Strong copywriting abilities for sales brochures and marketing materials.
- Data analysis skills to evaluate sales performance and create impactful presentations.
- Graphic design experience is a plus.
