Consultancy to Sala to Provide Marketing Support and Manage the Sala Enrichment Program

with Swisscontact Cambodia
This job has already passed the closing date
Invitation for Bids

BTDC-ID: 29174
Closing Date:

Bid Components

Announcement Description

We are a leading organisation for the implementation of international development projects. We unleash the potential of private initiative to foster sustainable development and shared prosperity in developing and emerging economies.

Entrepreneur Investment Support (EIS) is an initiative within the Enhancing Entrepreneurial Ecosystem and Investment (3Ei), funded by SDC, KOICA and Khmer Enterprise and co-implemented by Khmer Enterprise and Swisscontact. EIS provides business support to small and medium enterprises (SMEs)that are trying to secure investments or have raised funds and need additional non-financial support for sustainable growth. EIS will provide support to SALA on the enrichment program and marketing support.

Sala is a platform that aims to enrich the journey of high school students in Cambodia. It is a two-sided marketplace where students can find guidance, support, deals, information, and opportunities to make their study experience enjoyable. Additionally, it provides institutions with a school management suite that enables them to connect and engage with more students. The goal is to connect students with the right resources and opportunities to help them find their path and succeed.

To support us in the project activities we are looking for a motivated the consulting firm to deliver service to Sala.

Bid Components

Consultancy to Sala to Provide Marketing Support and Manage the Sala Enrichment Program

  • Career Category: Consultancy
  • Location: Phnom Penh

mployment start: April 2024

Consulting firm : 1

Responsibility:

Task 1: Recruitment of Sala Brand Ambassadors (BA)

  • Target for 3 BA in 5 provinces (Kompong Cham, Battambang, Siem Reap, Kratie, and Stung Treng)
  • Desk Research and call for potential candidates (Sala has already identified a few potential candidates and established connections, which we can provide to the consultant. This will help reduce the time and effort required for research.)

Task 2: Raise Brand awareness of Sala

  • Poster and Video shooting for the content of recruitment
  • Social Media sub-channels of Sala created by BA of each province which can be a Telegram or Facebook group
  • Branding display through printed marketing materials such as Istand, leaflets, or banners which can be reusable for the whole program

Task 3: BA Training and Event Activation

  • Prepare training to BAs on leadership and soft skills (Sala will provide the support of topic or lession sharing and guest speakers)
  • Support BA to activate events to offer sharing sessions in the community on pursuing higher education

Bidder Eligibility

  • Selection Criteria:
  • Digital advertising and marketing. Including creating, executing, and managing campaigns to achieve KPIs for clients. Well versed in Facebook Ads, Google Ads, and Mailchimp
  • Social media marketing. Including photography, graphic design, motion graphic and video editing capabilities
  • Google Analytics and AdWords certifications are advantageous.
  • Proven experience working and delivering a digital marketing as well as marketing strategy t.
  • Sound knowledge of lead generation, digital marketing tools, social media platforms, and SEO best practices.
  • Strong analytical and problem-solving skills.
  • Outstanding organisational and time management skills.
  • Excellent project management skills.
  • Effective communication skills.
  • Exceptional customer service skills

Submission Requirements

Women-owned firms are strongly encouraged to apply for this application .

We look forward to receiving your online application with the following documents: budget proposal, work plan, CVs with roles and responsibilities and cover letter detailing the consultant’s suitability for the assignment. The application deadline is 07 April 2024, but Swisscontact may begin taking interviews on a rolling basis before the deadline. Swisscontact reserves the right to contact only applicants selected for interview.

Application(s) should be directed to the email provided in the contact details.

For further information, please visit website

 
Attachment
 

Contact Details

Contact Name
  • Swisscontact Cambodia
 
Email
 
Website